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NILG.AINILG.AI

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Brand Guidelines

We value our partnerships and we are proud of our brand. These guidelines exist so the logo always shows up the same way, and so you do not have to ask us anything before using it well.

Logo and icon

Always place the logo over a solid colour area. The primary version is designed to work on dark and light backgrounds, and is always the first choice.

  • NILG.AI logo in colour on a dark background.

    Primary logo

    The first choice, on dark or light backgrounds.

    PNGSVG
  • NILG.AI logo in white on a dark background.

    Secondary logo, white

    For black and white artwork, when colour is not viable.

    PNGSVG
  • NILG.AI logo in grey on a light background.

    Secondary logo, grey

    When neither colour nor white gives enough contrast.

    PNGSVG
  • NILG.AI icon in colour, the reduced version of the logo.

    Primary icon

    Only when there is no room for the full logo.

    PNGSVG
  • NILG.AI icon in white on a dark background.

    White icon

    Icon for dark backgrounds without colour.

    PNGSVG
  • NILG.AI icon in grey on a light background.

    Grey icon

    Icon for light backgrounds without colour.

    PNGSVG

Clear space and minimum size

The clear space around the logo equals its height. Nothing — text, image or page margin — enters that space.

Diagrama da zona de exclusão: uma margem livre à volta do logótipo com a mesma medida da altura do logótipo, marcada como x.
Diagrama do tamanho mínimo do logótipo, com a largura mínima assinalada.
  • Minimum print size: 20 mm wide.
  • Minimum screen size: 84 px wide.

Our colours

Orange is the action colour and is used sparingly: a screen full of orange highlights nothing. Blue is the logo colour, the dark grey is the brand's dominant background, and the ink tones are the base for everything else.

Hexadecimal values, ready to copy.

  • NILG.AI orange#FF6900--orange
  • Light orange#FF964D--orange-bright
  • Dark orange#CC5400--orange-deep
  • NILG.AI blue#353CDD--blue
  • Light blue#5B61FF--blue-bright
  • Dark grey#24272F--ink-700
  • Ink 950#0E1015--ink-950
  • Ink 900#14161C--ink-900
  • Ink 800#1E2230--ink-800
  • Ink 600#464A55--ink-600
  • Text#ECEEF5--foreground

Terms of use

  • You may use NILG.AI logos to accurately reference or link to programs, products, services and technologies provided or created by us, without specific permission.
  • NILG.AI reserves the right to prohibit the use of its logos.

Any other use requires our prior written permission. Talk to us.