Tag: Marketing

Achieving diverse product recommendations

In this blog post, you’ll learn about some examples of decision processes you can use in recommender systems: do you see any usage for recommending less popular products as a way to improve your business? You will see it now! The Use Case Let’s imagine a use case where you are building a MOOC platform […]

Written by on May 25, 2022

An Overview of Churn Prediction

Churn prediction – tandem with engagement – is probably the most wanted use case we get from Marketing departments across industries. For those of you that do not know what churn is, basically it’s associated with customers that will leave your company/services. So, it shouldn’t be a surprise that companies put a lot of effort […]

Written by on Jan 20, 2021